• Web Analytics Lead

    # of Openings
    Location : Location
    US-NY-New York
  • Overview

    MyWebGrocer offers the only complete Digital Experience Platform for grocers and Consumer Packaged Goods brands. The platform powers every interaction to engage, transact and retain grocery shoppers through digital offerings ranging from planning and shopping platforms to mobile and social tools. The company also offers opportunities for consumer packaged goods brands looking to reach consumers with relevant advertising, promotions and offers throughout their grocery path to purchase.  Founded in 1999, MyWebGrocer manages digital solutions for more than 130 retailers across the globe, representing more than 10,000 stores, and 500+ major consumer packaged goods brands. 


    This position is based in our New York City office.


    1. Work closely with the Product, Media and insights team to create a Roadmap for web/app analytics measurement for Retail, CPG and Media clients

    2. Implement new web analytics tracking and maintain existing tracking in Google Analytics OR other web analytics tools using Tag Management solutions like GTM, Tealium etc.,

    3. Collaborate with data engineering team to define new ETL pipelines from web analytics systems to the data warehouse

    4. Build self-service reports using Looker and Tableau

    5. Collaborate with data engineering and software engineering teams to devise custom  tracking solutions for Google Analytics for advanced measurement

    6. Work with analytics software vendor or reseller to organize client/internal user trainings

    7. Ability to troubleshoot tags using browser and app debugging tools

    8. Stay abreast of industry and market trends




    1. Bachelor's Degree in a STEM preferred - Computer Science, Engineering, Economics, Information Systems etc.,
    2. 2-3 years of hands on experience with web analytics tools like Adobe Omniture, Google Analytics, optimizely, Mixpanel, Amplitude or other.
    3. A strong understanding of web/app tracking technologies including 1st party cookies, 3rd party cookies, Device / Handset IDs, pixels etc.,
    4. Basic - intermediate understanding of html, javascript and other scripts.
    5. Basic - intermediate SQL with the ability to rapidly improve your skill set



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