MyWebGrocer

  • Account Executive

    ID
    2018-1593
    # of Openings
    1
    Location : Location
    US-NJ-Edison
  • Overview

    MyWebGrocer is looking for a creative individual, with an eye for detail, to join our Shopper Marketing Team as an Account Executive to support one of our strategic retail partners, Wakefern Food Corporation.  He/She will work closely with our internal Shopper Marketing, CPG Sales, Account Strategy, and Advertising Operations Teams in addition to the Wakefern Marketing, Merchandising, Category Management and Digital/Social Teams to help execute specific digital advertising campaigns for consumer packaged goods (CPG) clients.

     

    The Account Executive will act as a liaison between MWG, Wakefern, and CPG clients to ensure timely and successful campaign execution.  He/She will build positive and influential relationships with CPG clients and the Wakefern Teams through fluid communication to drive CPG media sales for Wakefern and MyWebGrocer. 

    Responsibilities

    • Pre-sale responsibilities include compiling market research, creating relevant campaign recommendations, conducting client meetings/calls, and building campaign proposals.
    • Sales responsibilities include prospecting, securing meetings, presenting proposals/recommendations, and closing new and existing business.
    • Pre-campaign responsibilities include ensuring all campaign assets and details are passed to the appropriate teams – this will entail educating others on campaign requirements to ensure a timely launch and successful campaign delivery.
      • Work directly with the MWG Account Strategist Team and CPG clients/agencies to verify the collection, organization and management of all campaign assets and deliverables.
      • Strategize and aid in the development of advertising content, such as creative, ad landing pages, and video assets; coordinate graphics requests and campaign creative services as needed.
    • Live campaign period responsibilities include delivering weekly reports to CPG clients – presenting relevant optimization recommendations when appropriate.
      • Work with the MWG Account Strategist Team, Ad Operations, and Analytics Teams to facilitate trafficking, pacing, troubleshooting, and reporting throughout campaign period.
      • Effectively oversee campaign inventory to ensure full campaign delivery.
      • Work with MWG Account Strategist Team to monitor overall campaign performance, ensuring benchmarks are met and exceeded wherever possible.
    • Post-sales responsibilities include proactively engaging with customers to identify risk and growth opportunities, developing strategies to renew, retain and grow our existing client base and maximize revenue growth.

    Represent MWG across the Wakefern organization to increase shared efficiencies in delivering Best in Class platforms which drives mutual success focused on ShopRite consumers in and out of store.

    Qualifications

    • Bachelor’s degree (B.A. or B.S)
    • A creative, self-starter with an ability to work in a fast paced environment
    • Highly motivated to drive new business
    • Ability to sell digital media, track record of achieving goals
    • Excellent written and oral communication skills
    • Proven Account Management skills – customer service, cultivating/maintaining client relationships, negotiation, and presentation skills
    • Strong computer and Internet skills
    • Proficiency in Microsoft Office required, specifically Excel and PowerPoint
    • Experience with Salesforce a plus
    • Must be proactive and work with a minimum amount of supervision, as well as part of a larger team
    • Problem solving skills are necessary to efficiently manage and resolve client concerns
    • Attention to detail is critical
    • Experience working with digital advertising, advertising sales, at an advertising agency and/or in a customer support role is preferred
    • Sense of humor and a positive attitude are non-negotiable

    Position is located in Wakefern office locations.

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